HELEXPO 100th Anniversary Campaign
Represented the agency in a campaign developed in collaboration with HELEXPO, presenting a gamified treasure-hunt experience created as part of its 100th anniversary.
Campaign video
I combine digital strategy, account management and creative thinking to help brands communicate effectively and achieve measurable results.

I'm Tatiana, a digital marketing professional working across client management, digital strategy, content and performance marketing.
My experience includes managing long-term accounts across the pharmaceutical and retail sectors, coordinating campaigns, monitoring performance and translating business objectives into clear digital strategies. I also work with AI-assisted tools and automation to streamline reporting, content workflows and everyday marketing operations.
Professional experience in digital marketing and account management.
Long-term client accounts across pharmaceutical and retail sectors.
Up to €120K monthly advertising budget managed across client campaigns.
Building strategic marketing plans and campaigns around clear client and business objectives.
Managing long-term client relationships, project communication, priorities and day-to-day collaboration.
Planning and overseeing content across multiple channels to attract and engage target audiences.
Monitoring campaign performance, analysing results and turning data into meaningful reporting and recommendations.
Using AI-assisted tools and automated workflows to streamline reporting, content processes and everyday marketing operations.
Represented the agency in a campaign developed in collaboration with HELEXPO, presenting a gamified treasure-hunt experience created as part of its 100th anniversary.
Campaign video
04/2021 — Present
Digital Account Manager
Managing long-term client accounts across pharmaceutical and retail sectors, coordinating digital campaigns, monitoring performance, supporting strategic planning and maintaining strong day-to-day client communication.
10/2020 — 03/2021
Marketing Assistant — Internship
Created social media and website content, supported digital campaigns, tracked campaign performance and contributed to everyday marketing and strategy activities.
University of Western Macedonia
2015 — 2021
Digital Marketing, Crisis Communication, Public Relations and Brand Management.
Project Future · ReGeneration
107 hours of hands-on digital marketing training through a selective program.
Video Content & AI Conference
Athens · May 2026
Have a project, collaboration or idea in mind? Let's talk and see what we can create together.
Send me an email